SHANGHAI, June 3, 2025 /PRNewswire/ -- The much-anticipated 2025 Minions Banana Day was officially inaugurated on June 1, 2025, in two of China’s most bustling cities, Shanghai and Beijing. This festive occasion marks the beginning of a spectacular five-month tour that will sweep through six major cities across the country, bringing joy and excitement to Minions fans everywhere. A notable highlight of the event was the special appearance of the renowned Chinese building block character toy brand, Blokees.

At the flagship venue in Shanghai, Blokees captivated attendees by globally unveiling its latest collection, the Minions Mokoo Series: Minions-N-Disguise. This ambitious series features six of the most beloved Minions characters, namely King Bob, Soldier Stuart, Golf Tim, Knight Dave, Maid Phil, and Caveman Kevin. Each figure has been crafted with meticulous attention to detail, capturing the unique physical characteristics and iconic appearances that fans have come to adore.

What sets the Minions Mokoo Series apart is not just its aesthetic appeal but also its interactive features. Each character is designed with detachable outfits and interchangeable accessories, providing endless possibilities for customization. With 11 articulated joints, these figures allow for a range of poses and interactive play, making them perfect for both display and engagement. Adding to the fun is a cleverly hidden skeleton design that serves as a delightful Easter egg, surprising die-hard Minions enthusiasts with its innovative twist.

Blokees has made significant strides in nurturing user creativity, promoting an innovative culture within its BFC (Blokees Figures Creator) brand. To further this mission, a dedicated display zone for BFC creations was established at the Minions Banana Day exhibition area, inviting attendees to explore and appreciate user-generated designs.

The Blokees booth quickly became a focal point of the event, drawing considerable crowds of Minions fans eager to engage with the brand. Throughout the day, attendees participated in lively photo sessions and group portraits, their excitement filling the air as they experienced the innovative process of building and transforming their favorite Minions characters. The atmosphere was vibrant, with laughter and joy resonating throughout the venue. One enthusiastic fan remarked, “These Minions building blocks exhibit highly detailed and realistic designs, offering versatility through customizable outfits. The integration of a skeletal framework represents an ingenious and surprising feature, enhancing the product's appeal significantly.”

The festivities of Minions Banana Day are set to continue until October 26, with scheduled stops in Shanghai, Beijing, Chengdu, Wuhan, Changsha, and Shenyang. As the tour progresses, Blokees will introduce even more Minions-themed releases along with interactive activities, ensuring that fans remain engaged and entertained throughout the duration.

As a testament to its commitment to innovation, Blokees proudly holds a portfolio of over 500 patents. The company is dedicated to advancing the industry through its strategic vision of “All Ages, All Price Points, Global Reach,” progressively elevating Chinese brick-based character toys to a global stage. The Minions Banana Day event exemplifies this vision, showcasing not only the beloved Minions franchise but also the creative potential of building block toys.

For visuals from the event, check out the following link: